Social Media

Social Media And The Future Career

As social media continues to grow and expand it’s use is inevitable in the future of the business world. Nearly every career field can in some way, shape, or form benefit from the use of social media to spread their ideas, service, company information, etc. As a psychology major I love to use social media to follow up to date psychology research and discoveries. I know of many psychologists and researchers who take to twitter, facebook, and various blogs pots to relay breakthroughs and current research information to interested members of society. Magazines such as Psychology Today, have created apps to allow easy access to the most up to date psychological findings. The internet has made it possible to spread new information and knowledge far and wide to whomever may be interested. Having an online presence is crucial in modern day as well as the future  – “if you aren’t visible, you don’t exist to the world – social media is replacing classified ads” stated by Schawbel (2013)

Upon graduating college I will be looking to team up with other researchers to work on new studies while going through graduate school. Social Media makes it easier to advertise myself and find others who are looking for help in their research. I will continue to use the applications, twitter, pages, and facebooks of psychology networks to keep up to date with breakthroughs.  In a field such as psychology it is extremely important to keep up to date – things are always changing and being discovered. Social media is going to update a lot faster than a text book. It allows for the spread of information right at the time it is relevant – a crucial aspect of psychology research.

Looking even further into the future, I plan on utilizing social media to spread the word of my business/services. When youre just starting out it is VITAL to get the word out about your business/idea and allow other people in on the reasons it is important to them too. I want to use social media to express my visions and goals of my company (whatever it may be) and allow others to share in the benefits.

Social Media isn’t going anywhere As Carrie Kerpen notes in a recent article, “I believe strongly that there are key areas within social media upon which you may build a career. These areas will survive the emergence and dissipation of networks, tools, and philosophies. So, if you’re a recent 20-something, know a recent 20-something, or even just have an interest in making a career change—I’d look at these areas to withstand the test of time” (2013). Social media will continue to take over and even form the standing ground for many companies. Keeping up to date with the changes and new technology helps to ensure your business will be recognized and your news will be heard.

References

Schawbel, Dan. (2013, May 7) Can Social Media Rescue Your Career? Fox Business. Retrieved from

http://www.foxbusiness.com/personal-finance/2013/05/07/can-social-media-rescue-your-career/

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Social Media, Technology

The Take Over Of Social Media

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As technology advances and communication becomes more streamlined than ever we as humans have become very well acquainted with the world of social media. When I say world of social media, I literally mean, it is its own world. Where we used to rely heavily on TV commercials, radio, print, and word of mouth we now place such a huge emphasis on communication in the technological world that it is hard to get your message widely recognized without the utilization of the World Wide Web. Whether it is being used in the business world or just to keep in contact with distant friends or relatives, social media has become a key tool in many lives.

Personally, I’m at the age where I rely on social media heavily to keep in contact and keep myself in the loop with my social circle – family, friends who have moved away, friends on campus. I am also at the age where I am beginning to move into the business side of social media and utilize it for all it is capable of – the transitional phase. Being a college student I rely on social media while looking up the Facebook of local restaurants to get ahold of their menu, hours, location, and deals. I also use social media such as twitter to remain updated on my favorite artists, news topics, album releases, upcoming shows, and world news. As of recently I’ve been utilizing social media to let my opinion be heard, chime in on the opinion of others, and secure my online identity.  It is also becoming more and more prevalent that professors use social media to interact with students about news regarding subject matter they teach, to aid in understanding of class material, and especially in PR classes – social media is the main source of communication. According to USA Today, this is not rare, “the survey of over 8,000 faculty found that 41% of college professors use social media as a teaching tool, up from around 34% in 2012.” Jonathan Dame (2013) points out in his article about social media in the classroom.

The up’s seem to outweigh the downs when it comes to social media. While the legal side is still working out the kinks – who owns what, what becomes someone’s own property when posted on the web, what are the guidelines when it comes to using someone else’s material, and the like – we all have a lot to gain form this world. Social Media makes it easier than ever to put yourself out there. To start a movement, share an idea, showcase your art, your writing, your brand, yourself. With the click of a button you can communicate with millions of people across the world and be heard and/or seen in a capacity never before achievable. While this also has it’s downs – a friend of mine whom produced a product coined “fasta pasta” (a contraption to cook high quality  pasta in the microwave) after coming up with this unique idea of their own, branding it, producing, and advertising on the web,  they soon had a handful of imposters attempting to steal the credit and market the idea as their own under their brand name., even using the picture of the man’s wife to place on the front of the ad. While social media allowed them to get the word out and promote their brand image and idea, it also placed the word in the hands of the wrong people. Luckily, this was worked out – as laws have been put in place to prevent these acts. I am still willing to assert that the pro’s outweigh the con’s when it comes to social media in this day and age.

Four years ago social media was just beginning it’s rise. Since then much has changed in the world. Social Media Today points out that now in the social media field “Customization evolved to personalization”. It is completely your domain, you can design your page to reflect exactly what it is you want people to see or know about you, and it is much more calculated than a simple conversation or phone call (arguably a pro or a con.) Social Media Today’s writer, Dana Haesmayer also points in an article that “Engagement, not advertising rules the world”(2011). People are more interested in socializing and engaging than seeing an ad pop up on their social media. Advertisements have gotten smart in presenting engagement opportunities for customers. “Contests and giveaways are a staple of social media platforms, and users are constantly looking for these opportunities”, as Social Media Today points out. The web is no longer a foreign entity; it is your vehicle for sharing thoughts, interests, ideas, and yourself with others.

References

Dana Delapi Haesmeyer.  (2011) Four Ways Social Media Has Changed In Five Years. Social Media Today. Retrieved from http://socialmediatoday.com/rasmussencollege/383344/four-ways-social-media-has-changed-five-years

Jonathan Dame. (2013) More Professors Using Social Media To Teach. USA Today. Retrieved from http://www.usatoday.com/story/news/nation/2013/11/02/social-media-teaching-tool/3377929/

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Art, Social Media, Technology, Uncategorized

Art Is Much Much More

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This weekend marks the end of the first round of voting for ArtPrize. As the hours dwindle down people with be utilizing the technology designed to help this years voting run smoothly and efficiently. As I discussed last week, voting for ArtPrize can be done not only through the physical voting site located in Grand Rapids, but also through your smartphone, using the newly designed ArtPrize app. I’m personally a huge advocate for this app. ArtPrize is a huge venue, as Mark Stryker (2013) noted,  “There are a number of high-density venues where you can see a lot of art in a relatively short amount of time”. This fast-paced environment is complimented nicely with such an easy to use app. Upon downloading it gave me an entire list of all the entries, complete with title and artist search. I can register to vote straight from the app, as long as you are at ArtPrize when you first attempt to register. After that you can vote from your phone wherever and whenever. It’s an easy way to keep track of your votes, your favorite pieces, and your location all at once.  Not to mention once you download the app you are added to the mailing list, where you can get news about ArtPrize via your email as well as voting deadlines, a great way to keep people in the know.  But how much farther could we go using technology to make the ArtPrize experience even better?

In regards to the ArtPrize app, I would like to see a couple tweaks and additions next year to make it even more user friendly and helpful. An option to look at art and artists through different categories would be helpful. As of now you can only look up art by the title of the piece. It is alphabetical and you scroll down a list. It would be nice if they added an option where you could choose a category of art. Whether it was interactive, writing based, sculpture, paintings, etc.  It would make it a little easier to look up a piece that you could not remember the name too, as well as allow you to skip to things you were most concerned with viewing. I know for me I looooove the interactive pieces. I actually wanted to visit each one they had, but unless I scour the entire area, and make it to every exhibit there is no way I can catch all of them.

Technology is not only used by the viewing public help navigate ArtPrize, we have also seen an increasing amount of technology within ArtPrize, in the art pieces themselves. As technology advances it will be interesting to see just how elaborate and of use it will be to creative artists. This year there were a few exhibits I visited that wre using technology to benefit our world and make us aware. One of the two was a piece titled “Destrucion Of Technology” which was a gigantic iphone constructed of recycled old Iphones. The artist, Garry VonMyhr (2013), reported that “The work is a 3-D portrayal of society’s mindset that technology is obsolete as soon as it becomes less than perfect. We beg to differ. Our Mission: We are technology connoisseurs, repairmen, teachers, salvagers, technicians, IT specialists, and so much more. Our art is displayed through the reuse and recycling of mobile technology. Repair is recycling! The best way to keep hardware out of landfills is to keep it working longer. Toxic electronic waste is a global problem that we all need to pitch in to solve. Our art is our footprint.” This is a fantastic and unique piece of art that actually makes us aware of something even bigger, it uses technology to paint a bigger picture. Another great piece was (Facing Al Aqaba” by Al Aqaba Palestine artist Maurice Jacobsen) in which you were made to feel like you were walking through a village in another country – it prompted you from the beginning to find out why this village faces extinction, through the use of digital media and sound machines they told you a story.  It got me thinking of the lengths some artists could go to make a simulation type display – especially in the future as technology rapidly increases yearly. Technology can help to make people aware of world issues and things that go on we don’t see.  Experience Grand Rapids website (2013) states “ArtPrize = Catalyst; This grand civic project began with the value that art is important. It is uniquely capable of carrying the ideas of its creator and transforming the perceptions of an audience.” What better way to get people to pay attention than putting it right in their face in a unique and intriguing form – art. It could be a very powerful tool for artists to make a difference. Art + Politics combined to form an evocative message is a powerful tool – made even more powerful through the utilization of technology.

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References

Unknown. (2013) ArtPrize. ExperienceGR. Retrieved from http://www.experiencegr.com/events/artprize/

Stryker, Mark. (2013) Quick Guide To Grand Rapids ArtPrize 2013. Detroit Free Press. Retrieved from http://www.freep.com/article/20130922/ENT05/309220056/artprize-grand-rapids-art-how-to-guide

VonMyhr, Garry. (2013) Genius Phone Repair – Destruction Of Technology. ArtPrize. Retrieved from http://www.artprize.org/genius-phone-repair/2012/destruction-of-technology-vote-52486-a-giant-recycled-iphone

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Art, Social Media, Technology, Uncategorized

‘Tis The Season of Art

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This month marks the beginning of the five-year birthday of Grand Rapid’s ArtPrize. ArtPrize is a unique art competition that takes place in the streets and art museums of downtown Grand Rapids. What makes ArtPrize so unlike any other art competition can be found in the details. Firstly, anyone over the age of 18 is welcome to participate and submit their work; any space within the ArtPrize district can be used as a venue for an artist to display their creation. Secondly, ArtPrize is independently organized by venues and artists. And one of the most unique characteristics of this event can be found in the fact that it is completely in the hands of the public to decide who goes home with a prize. Attendees can use various systems to send in their votes for their favorite piece. Not to mention the first place prize is a whopping $200,000 – no pressure though. As explained by last years first place $200,000 winner Adonna Khare (2013) “If your work isn’t as straightforward, I think it is very important to be able to speak about your work, especially if there’s more than meets the eye – I think that’s a very important aspect of ArtPrize.” This year we have more technology to thank for aiding these artists in getting the meaning of their pieces across to every curious viewer.

The advance of technology over the past years has really been a game changer when it comes to ArtPrize. Whether it’s looking up the authors intended meaning behind the art, sharing your favorite installment, voting for a piece, searching for an artist, or attaining a map of the area you can access all through your smart phone, tablet, personal computer, and the like. The newly designed app, coined “ArtPrize” , found in your devices app store, has everything you could possibly need for your ArtPrize experience. With over 1500 artists this year participating at 169 venues this app makes tracking your location easier and puts voting right at your fingertips. This app will even allow you to view pictures of each installment – very helpful when you’re torn between who to give your vote to. Another newly found app designed with Art Prize in mind is the app titled “Epic Events”,  funded by ArtPrize and seen in a recent MLive Article, this app will allow you to create a video style scrapbook of your time at ArtPrize. Jeffrey Kaczmarczyk (2013) reports on the app adding, “Organizers’ goal is for thousands of users to contribute tens of thousands of video clips daily to an ArtPrize curation team, which is creating a user-generated video each day called the Daily Epic during ArtPrize.” Through use of this app and its services you can help to create an art piece that aims to showcase all the art found at ArtPrize 0 technology can be artsy.   In a recent 2013 interview by the Detroit Free Press, with Christian Gaines, director of ArtPrize expresses his feelings towards the interactive atmosphere of ArtPrize and the use of technology in the art world, Gaines (2013) states:

“There’s nothing really like it, so that captures the imagination. It has some loose models, but it’s something you’ve never seen before. I think the idea of public engagement cannot be underestimated in the success of the event, specifically in using technology in a very natural and elegant kind of way — not just to attract artists and venues but to register the public to get them to vote. So often technology is a kind of clumsy afterthought — like, “Oh my God, we need an app!”

But ArtPrize has used technology not just to attract artists and venues but to register the public and then to get them to vote. … That’s a unique concept. Normally when you talk about social networking, you throw as wide a net as possible, trying to get as many followers or likes as possible. But this is really about the audience taking part in the event and really participating.”

It’s no doubt that ArtPrize is an all around unique one of a kind experience. There has yet to be anything like it in the art world and it continues to grow every year, attracting more and more artists and spectators. Be sure to stop by downtown Grand Rapids between now and October 6th to check out the art and thank all the proud sponsors of ArtPrize for making this unmissable event possible for the fifth year.

ArtPrize

References

Kaczmarczyk, Jeffrey. (2013, Sept 23) ArtPrize 2012 winner Adonna Khare on what it takes to win at ArtPrize. MLive. Retrieved from http://www.mlive.com/artprize/index.ssf/2013/09/artprize_2012_prize_winner_adonna_khare_on_what_it_takes_to_win_at_artprize.html

Kaczmarczyk, Jeffrey. (2013, Sept 22). Check out epic videos of ArtPrize, thanks to new Epic Events app. MLive. Retrieved from http://www.mlive.com/artprize/index.ssf/2013/09/check_out_epic_videos_of_artprize_thanks_to_new_epic_events_app.html 

Stryker, Mark. (2013, Sept 20) 5 questions with Christian Gaines, directore of ArtPrize in Grand Rapids. Detroit Free Press. Retrieved from http://www.freep.com/apps/pbcs.dll/article?AID=2013309180013

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Official ArtPrize website:  http://www.artprize.org/

ArtPrize App website:  https://itunes.apple.com/us/app/artprize/id329502948?mt=8

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